The program is designed to enable graduates to work independently in artistic and designing disciplines. Graduates are to apply the knowledge and skills they have acquired in all areas of artistic practice and to be able to bring these to other professional fields and societal domains as important creative potential.

Principles:

The program is designed to teach reflective and communicative skills as well as decision-making, responsibility to act, and technical know-how.The artistic and intellectual qualifications acquired help graduates to think along interdisciplinary lines, act strategically, and work as a team player. This way, the program teaches the capability to work in art, and to give concrete material and programmatic shape to ideas and concepts.

Educational objectives:

The curriculum focuses on the following in response to complex developments in technology and society, as well as to the idea of what it means to be a contemporary artists:

a) Objectives of arts education

b) Educational objectives in artistic and cultural studies as well as natural sciences

2) Art and Cultural Studies Field of Study (code no. 607)

Art and Cultural Studies as a field of the Fine Arts program is primarily geared to students who would like to go in for theoretical education in addition to their practical work in the fine arts. The field of study offers students of the Fine Arts program an opportunity to deepen their knowledge of the links between theoretical and practical interests in art and science. Against the backdrop of a differentiated range of theoretical and practical information, this field of study conveys insights and sensitization to a societal and communicative field defined by the following five coordinates:

Subject and subject fields    
Space    
Time     
Media    
Public

These form a structure to which the theoretical disciplines in art and cultural studies refer. The generality of these coordinates is meant to show that this field of study does not teach any derivations of other academic disciplines but, from out of their subtexts, develops an independent and practice-oriented way of dealing with societal and cultural issues. Unlike other disciplines of the humanities and social studies at other universities, this field of study centers on interdisciplinary approaches and application-oriented thinking. In contrast to cultural studies programs at other universities in Austria and abroad, the link between theory and practice in art takes absolute priority; after all, these links already exist in the contemporary discussion on art and culture but this development has not been taken into consideration in education and training so far.

Entrance examination

Admission to the Academy requires an entrance examination conducted by a board of examiners. It is held once a year and consists of the following parts:
a) Presentation and survey of candidates' portfolios with samples of visual art. 
b) Art exam in the form of a test as proof of creative talents, completed by an interview.
Both parts of the entrance examination have to be completed successfully for a pass grade.